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15 Feb '15
What is a Personal Brand and Why do I Need One?
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…When it comes to brands, we think of names like Coca-Cola, Nike or Google –not names like Jill, Mike or Bob. Somehow it just feels unnatural to brand a person. But whether you like it or not, you have
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11 Nov '14
The “R” Word (No, Not Resume)
Continue readingWhen I started my writing company, I could not understand why it was so challenging to get people to send me their existing resume? Many of my clients would “prepare” to send their current resume even though the entire purpose …